{"id":30218,"date":"2025-06-30T21:51:29","date_gmt":"2025-06-30T19:51:29","guid":{"rendered":"https:\/\/www.gnews.cz\/?p=30218"},"modified":"2025-06-30T21:51:33","modified_gmt":"2025-06-30T19:51:33","slug":"konec-po-triceti-letech-legenda-lg-ukoncila-podnikani","status":"publish","type":"post","link":"https:\/\/gnews.cz\/cs_cz\/ekonomika\/konec-po-triceti-letech-legenda-lg-ukoncila-podnikani\/","title":{"rendered":"Konec po t\u0159iceti letech, legenda LG ukon\u010dila podnik\u00e1n\u00ed"},"content":{"rendered":"\n<p><strong>Jihokorejsk\u00e1 spole\u010dnost LG Electronics zcela ukon\u010dila sv\u00e9 podnik\u00e1n\u00ed v oblasti chytr\u00fdch telefon\u016f po t\u0159iceti letech p\u016fsoben\u00ed, informoval den\u00edk Chosun Daily.<\/strong><\/p>\n\n\n\n<p>Podle uveden\u00e9 publikace spole\u010dnost LG Electronics k 30. \u010dervnu zastavila ve\u0161kerou podporu, v\u010detn\u011b ofici\u00e1ln\u00edho poprodejn\u00edho servisu. Firma rovn\u011b\u017e p\u0159estala dod\u00e1vat n\u00e1hradn\u00ed d\u00edly. To znamen\u00e1, \u017ee u\u017eivatel\u00e9 chytr\u00fdch telefon\u016f LG ji\u017e nebudou moci sv\u00e1 za\u0159\u00edzen\u00ed opravovat ani z\u00edsk\u00e1vat technickou podporu v ofici\u00e1ln\u00edch servisn\u00edch st\u0159edisc\u00edch.<\/p>\n\n\n\n<p>Krom\u011b toho spole\u010dnost ukon\u010dila podporu aktualizac\u00ed mobiln\u00edho softwaru (FOTA) a opera\u010dn\u00edho syst\u00e9mu Android, stejn\u011b jako n\u011bkolika kl\u00ed\u010dov\u00fdch aplikac\u00ed, jako jsou LG Health a LG Mobile Switch.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>V sou\u010dasnosti \u010din\u00ed pod\u00edl spole\u010dnosti LG Electronics na trhu chytr\u00fdch telefon\u016f v Ji\u017en\u00ed Koreji pouze 1 %. Spole\u010dnost ofici\u00e1ln\u011b ozn\u00e1mila sv\u016fj odchod z trhu s mobiln\u00edmi telefony v roce 2021.<\/p>\n<\/blockquote>\n\n\n\n<p>Podnik\u00e1n\u00ed LG v oblasti chytr\u00fdch telefon\u016fLG Electronics, jedn\u00e9 z p\u0159edn\u00edch jihokorejsk\u00fdch technologick\u00fdch spole\u010dnost\u00ed, vstoupilo na trh mobiln\u00edch telefon\u016f v 90. letech 20. stolet\u00ed, kdy se mobiln\u00ed telefony st\u00e1valy b\u011b\u017enou sou\u010d\u00e1st\u00ed ka\u017edodenn\u00edho \u017eivota. B\u011bhem prvn\u00edch let se LG zam\u011b\u0159ila na v\u00fdrobu z\u00e1kladn\u00edch mobiln\u00edch telefon\u016f, kter\u00e9 konkurovaly zna\u010dk\u00e1m jako Nokia a Motorola. V roce 2002 uvedla LG na trh sv\u016fj prvn\u00ed barevn\u00fd displej na mobiln\u00edm telefonu, co\u017e byl v\u00fdznamn\u00fd krok v tehdej\u0161\u00ed dob\u011b.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>S p\u0159\u00edchodem \u00e9ry chytr\u00fdch telefon\u016f na konci prvn\u00ed dek\u00e1dy 21. stolet\u00ed se LG sna\u017eila dr\u017eet krok s rostouc\u00ed konkurenc\u00ed, zejm\u00e9na s giganty jako Apple a Samsung. Spole\u010dnost se sna\u017eila odli\u0161it sv\u00fdmi inovativn\u00edmi designy a technologiemi. Nap\u0159\u00edklad v roce 2013 uvedla LG na trh model G2, kter\u00fd p\u0159inesl unik\u00e1tn\u00ed um\u00edst\u011bn\u00ed tla\u010d\u00edtek na zadn\u00ed stran\u011b za\u0159\u00edzen\u00ed, co\u017e bylo v t\u00e9 dob\u011b pova\u017eov\u00e1no za revolu\u010dn\u00ed p\u0159\u00edstup k ergonomii.<\/p>\n<\/blockquote>\n\n\n\n<p>Dal\u0161\u00ed v\u00fdznamnou novinkou byl model LG G Flex z roku 2013, prvn\u00ed chytr\u00fd telefon s flexibiln\u00edm displejem, kter\u00fd demonstroval technologick\u00e9 ambice spole\u010dnosti.<\/p>\n\n\n\n<p>LG tak\u00e9 experimentovala s modul\u00e1rn\u00edmi telefony, jako byl LG G5 v roce 2016, kter\u00fd umo\u017e\u0148oval p\u0159ipojen\u00ed r\u016fzn\u00fdch dopl\u0148k\u016f, jako jsou vylep\u0161en\u00e9 fotoapar\u00e1ty nebo audio moduly. Tento koncept v\u0161ak nez\u00edskal \u0161irokou podporu mezi spot\u0159ebiteli a LG se pot\u00fdkala s probl\u00e9my p\u0159i udr\u017een\u00ed konkurenceschopnosti.<\/p>\n\n\n\n<p>Navzdory t\u011bmto inovac\u00edm spole\u010dnost \u010delila rostouc\u00edmu tlaku ze strany Samsungu, Applu a nov\u011b p\u0159\u00edchoz\u00edch \u010d\u00ednsk\u00fdch v\u00fdrobc\u016f, jako jsou Xiaomi a Huawei, kte\u0159\u00ed nab\u00edzeli cenov\u011b dostupn\u011bj\u0161\u00ed alternativy s podobn\u00fdmi funkcemi.<\/p>\n\n\n\n<p>Rozhodnut\u00ed LG opustit trh s chytr\u00fdmi telefony v roce 2021 p\u0159i\u0161lo po letech finan\u010dn\u00edch ztr\u00e1t v divizi mobiln\u00edch za\u0159\u00edzen\u00ed. Podle zpr\u00e1v z t\u00e9 doby divize mobiln\u00edch telefon\u016f LG vyk\u00e1zala ztr\u00e1tu p\u0159es 4,5 miliardy USD za p\u0159edchoz\u00edch p\u011bt let. I p\u0159es pokusy o revitalizaci, jako byl uveden\u00fd model LG Wing s oto\u010dn\u00fdm displejem v roce 2020, se spole\u010dnosti nepoda\u0159ilo z\u00edskat zp\u011bt ztracen\u00fd pod\u00edl na trhu.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>LG Wing byl dal\u0161\u00edm p\u0159\u00edkladem odv\u00e1\u017en\u00e9ho designu, ale jeho vysok\u00e1 cena a omezen\u00e1 prakti\u010dnost neoslovily dostate\u010dn\u00fd po\u010det z\u00e1kazn\u00edk\u016f.<\/p>\n<\/blockquote>\n\n\n\n<p>Spole\u010dnost se rozhodla soust\u0159edit sv\u00e9 zdroje na jin\u00e9 oblasti podnik\u00e1n\u00ed, jako jsou dom\u00e1c\u00ed spot\u0159ebi\u010de, televizory a technologie pro elektromobily, kde m\u00e1 LG siln\u011bj\u0161\u00ed pozici a lep\u0161\u00ed vyhl\u00eddky na r\u016fst. Tento strategick\u00fd posun umo\u017enil LG l\u00e9pe vyu\u017e\u00edt sv\u00e9 technologick\u00e9 know-how a konkurovat v oblastech, kde m\u016f\u017ee dos\u00e1hnout ziskovosti.<\/p>\n\n\n\n<p><strong>gnews.cz &#8211; GH<\/strong><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jihokorejsk\u00e1 spole\u010dnost LG Electronics zcela ukon\u010dila sv\u00e9 podnik\u00e1n\u00ed v oblasti chytr\u00fdch telefon\u016f po t\u0159iceti letech p\u016fsoben\u00ed, informoval den\u00edk Chosun Daily. Podle uveden\u00e9&hellip;<\/p>\n","protected":false},"author":6,"featured_media":30220,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[4,2973],"tags":[3766,1830,2333,3335,3763,3765,17,41,3521],"class_list":["post-30218","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ekonomika","category-zahranicni","tag-android","tag-huawei","tag-internet","tag-komunikace","tag-lg","tag-smartphone","tag-top","tag-world","tag-xiaomi"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/gnews.cz\/cs_cz\/wp-json\/wp\/v2\/posts\/30218","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gnews.cz\/cs_cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gnews.cz\/cs_cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gnews.cz\/cs_cz\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/gnews.cz\/cs_cz\/wp-json\/wp\/v2\/comments?post=30218"}],"version-history":[{"count":0,"href":"https:\/\/gnews.cz\/cs_cz\/wp-json\/wp\/v2\/posts\/30218\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gnews.cz\/cs_cz\/wp-json\/wp\/v2\/media\/30220"}],"wp:attachment":[{"href":"https:\/\/gnews.cz\/cs_cz\/wp-json\/wp\/v2\/media?parent=30218"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gnews.cz\/cs_cz\/wp-json\/wp\/v2\/categories?post=30218"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gnews.cz\/cs_cz\/wp-json\/wp\/v2\/tags?post=30218"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}